Three new Bollywood releases, three lackluster opening weekends. Fanney Khan, Karwaan, and Mulk struggled during the weekend of August 3-5, 2018, with all three posting totals well below $200,000, the median opening weekend total for Hindi films in North America for the year so far. Fanney Khan scored the widest release, giving it the biggest returns: $139,584 from 69 theaters* ($2,023 average), according to Bollywood Hungama. Karwaan was next with $91,108 from 58 theaters ($1,571 average), followed by Mulk, with $53,747 from 25 theaters ($2,150 average). Those low totals aren’t just a result of modest theater counts. All of the films’ per-theater averages were far below this year’s median average of approximately $3,000, indicating a lack of audience interest.
Other Hindi movies still showing in North American theaters:
- Dhadak: Week 3; $28,154 from 25 theaters; $1,126 average; $831,378 total
- Sanju: Week 6; $22,731 from 16 theaters*; $1,421 average; $7,852,209 total
- Saheb, Biwi Aur Gangster 3: Week 2; $529 from five theaters; $106 average; $43,910 total
- Soorma: Week 4; $450 from one theater; $378,148 total
*Bollywood Hungama routinely counts Canadian theaters twice in its weekly reporting, at least for a movie’s first few weekends of release. When possible, I try to verify the correct theater count with other sources. The above figures represent what I believe to be the actual theater counts. Bollywood Hungama’s reporting technically puts Fanney Khan in 83 theaters (making for a $1,682 per-theater average), Karwaan in 68 theaters ($1,340 average), Mulk in 31 theaters ($1,734 average), and Sanju in 22 theaters ($1,033 average).