Director Imtiaz Ali’s Jab Harry Met Sejal fared very well during an otherwise lousy weekend at the North American box office. From August 4-6, 2017, Jab Harry Met Sejal earned $1,279,586 from 280 theaters ($4,570 average). That’s the third best opening weekend total for a Bollywood movie in North America this year, behind Baahubali 2 and Raees. Those three titles also happen to be the only 2017 releases to earn more than $1 million in their opening weekends here. Canada contributed nearly 20% of the total earnings for the weekend from less than 10% of the total theaters. Canadian per-theater averages were more than double those of theaters in the United States: $9,485 in Canada versus $4,067 in the US.
Mubarakan also performed well in its second weekend of release, holding on to 43% of its opening weekend business (the fifth best performance this year, in that category). Mubarakan earned $131,319 from 148 theaters ($887 average; adjusted average of $1,026 from 128 theaters*), bringing its total earnings to $620,627 — doubling its opening weekend total of $305,449 in just ten days.
Nine theaters in the US held special showings of Baahubali 2 on Saturday night to celebrate the film’s hundredth day of release. With tickets priced at $1, those showings took in $1,001 — bumping Baahubali 2‘s North American total across all languages to $20,792,334. (In case you missed my post from yesterday, Baahubali 2 is now available on Netflix in the US and Canada!)
Other Hindi movies still in US theaters:
- Mom: Week 5; $1,234 from three theaters; $411 average; $607,473 total
- Munna Michael: Week 3; $89 from one theater; $105,532 total
- Jagga Jasoos: Week 4; $88 from one theater; $859,773 total
*Bollywood Hungama frequently counts Canadian theaters twice in when they report figures for a film’s first few weeks of release. When possible, I verify theater counts at Box Office Mojo, but I use Bollywood Hungama as my primary source because they provide a comprehensive and consistent — if flawed — data set.
Sources: Box Office Mojo, Gitesh Pandya, and Rentrak, via Bollywood Hungama