Bollywood Box Office: January 27-29, 2017

There was a decisive winner in the first Bollywood box office battle of 2017. Shah Rukh Khan’s Raees bested the collections of Hrithik Roshan’s Kaabil in North America by a factor of 3:1. During the weekend of January 27-29, 2017, Raees earned $1,742,565 from 289 theaters* ($6,030 average). Including collections from Wednesday and Thursday — both films opened on January 25 — Raees‘s total stands at $2,313,656.

Kaabil‘s total earnings since Wednesday are $781,064, with $631,923 of that coming from 253 theaters ($2,498 average) over the weekend.

The problem for Roshan isn’t that Kaabil failed to match Raees‘s earnings. It’s that this is the second consecutive box office showdown he’s lost. Last year, Roshan’s Mohenjo Daro finished second to Akshay Kumar’s Rustom despite opening in over 100 more theaters than Kumar’s film. In fact, Kaabil‘s opening weekend per-theater average of $2,498 is worse than Mohenjo Daro‘s $3,073 average. Even including earnings from Wednesday and Thursday, Kaabil‘s 5-day per-theater average is just $3,087. Given that Mohenjo Daro was widely derided as a flop, what does that make Kaabil?

Kaabil is going to earn more than $1 million here in the United States and Canada, which is good, but each battle lost diminishes Roshan’s perceived star-power. He’s not on the same level as the Three Khans, and last year’s battle shows him to be less popular here than Kumar at the moment. Even though Kaabil fared better in India relative to Raees, it still finished second. The scheduled Christmas, 2018 box office rematch between Roshan and Khan seems like another battle Roshan is destined to lose.

Other Hindi films still in North American theaters:

  • Dangal: Week 6; $77,817 from 30 theaters; $2,594 average; $12,255,617 total
  • OK Jaanu: Week 3; $131 from one theater; $351,054 total

*In the event that Bollywood Hungama’s North American theater figure actually counts Canadian theaters twice (as has happened in the past), the revised averages are $6,576 at 265 theaters for Raees and $2,772 at 228 theaters for Kaabil.

Sources: Box Office Mojo and Rentrak, via Bollywood Hungama

Advertisements

One thought on “Bollywood Box Office: January 27-29, 2017

  1. Pingback: In Theaters: February 3, 2017 | Access Bollywood

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s