Pink got off to a terrific start at the North American box office. During the weekend of September 16-18, 2016, it earned $371,043 from 71 theaters ($5,226 average). That’s the seventh best opening weekend average of the year, from a film that ranked 24th out of 37 films in terms of opening weekend theater count.
Pink is star Amitabh Bachchan’s third release of the year, with each film opening in fewer theaters than the one before it. Wazir released into 127 theaters here in January, earning $575,908 in its opening weekend. In June, Te3n earned $250,677 from the 116 theaters it opened in. Releasing Pink in just 71 theaters seems like an overreaction to Te3n‘s slight underperformance. Bachchan is still enough of a draw here that his movies should open in at least 90 theaters.
Baar Baar Dekho held over reasonably well in its second weekend, losing about 77% of its opening weekend business (which isn’t as dramatic as it might seem). The time travel romance earned $141,833 from 123 theaters ($1,153 average), bringing its total earnings to $900,159.
Freaky Ali faced a more precipitous second-weekend drop, with business falling by about 84%. It took in $6,621 from fourteen theaters ($414 average) to bring its total to $64,254. As I noted last week, that’s a very respectable total for a movie that opened in just 42 theaters.
In its sixth weekend, Rustom earned $6,499 from seven theaters ($928 average), bringing its total to $1,909,782.
Naam Hai Akira closed out its third weekend with $2,732 from two theaters ($1,366 average). Its North American total earnings stand at $217,515.
Source: Rentrak, via Bollywood Hungama